Our Story

We’re Allie and Caroline —

longtime friends, fashion kindred spirits, and co-founders of Bill. After a combined 25 years working in corporate fashion, we started Bill to offer what we were missing: clothes that feel personal, lived-in, and quietly special.

At Bill, we sell what we love—whether we designed it or not. Some pieces already exist in their perfect form. Others didn’t… so we made them. Our collection is a mix of found favorites and original designs that fill in the blanks.